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We only write stuff that we would ourselves enjoy reading. We have a strict 4-point checklist to approve a blog post:

Relevancy: This is more than just staying on topic, it’s anticipating questions & needs and addressing them from an angle that makes sense to our readers.
Informative: Information is not something. It is practically everything. You will find our posts detailed and informative.
Simplicity: Complex knowledge, simplified for you.
Freshness: We strive to provide either completely new information or existing information with a new twist.